Institute for Social and Economic Change

Established in 1972 by Professor V K R V Rao, ISEC is an All-India Institute for Interdisciplinary Research and Training in the Social Sciences

Sensitizing Panchayats on Health Issues through Television: Experiences of A Pilot Project – isec

Sensitizing Panchayats on Health Issues through Television: Experiences of A Pilot Project

Abstract

A pilot project was undertaken in six districts of Karnataka by ISEC to train and sensitize the Gram Panchayat members on various health issues, using television as a medium. With the help of Voluntary Organizations, Panchayat members were brought to television sets in their villages for group viewing and discussions. The post-project evaluation indicates that this training methodology was acceptable and effective, resulting in a significant increase in the health awareness of members and their readiness to undertake health promotion activities.

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